How a cloud-based OMS can help eCommerce businesses

Cloud-based order management systems (OMS) have plenty of useful features that can help any eCommerce business boost their sales. But this is just one of the many advantages these tools offer. Read on to learn more about the business benefits of deploying an OMS. First off, we need to clarify that an inventory management system […]

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How virtual reality helps small- and mid-sized businesses

Many people associate virtual reality (VR) with gaming, but its applications don’t stop there. You might not know it, but the immersive sensory experiences VR can provide are helping businesses in wonderful ways, too. VR training Virtual hands-on training has been proven to be much more effective than in-classroom or e-learning methods. According to PwC, […]

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How to leverage technology to increase efficiency

Successful businesses make technology work for them, not the other way round. When used correctly, technology can make every task much easier to accomplish. So if you’re looking to increase staff efficiency, incorporate technology into your daily operations with the following methods. Change office communication To increase teamwork and productivity, set up instant messaging software […]

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Why marketing automation should be a top priority for SMBs

It can be challenging for small- to mid-sized businesses (SMBs) with limited resources to get their marketing efforts off the ground, but marketing automation can help them gain a competitive edge and achieve success easier. By automating repetitive tasks and marketing more effectively on multiple online channels, you save money and provide a better experience […]

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Attract customers with these 7 types of video content

Do you want to bolster your marketing campaigns? Then create videos and post them on social media. It doesn’t take much to make videos — you can finish high-quality ones using your smartphone and accessible video editing software. This makes them one of the most cost-efficient ways to target and convert potential customers. Here are […]

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Back up your data with these four storage solutions

Businesses rely heavily on data for their daily operations. They use it for everything, from building client relationships to developing marketing strategies and so much more. But without data backups, businesses risk losing data in case of a disaster. Every business owner must develop a robust backup plan for their business, which includes implementing any […]

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How to collect customer data effectively

Businesses have more access to customer data these days, thanks to customer analytics tools being more affordable and powerful than ever. However, a lot of data is unnecessary and can take up precious memory space. To ensure that your insights are relevant and useful, you must have a well-defined data collection system in place. Customer […]

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Why dashboards are vital tools for your business

People are visual creatures, which means we interpret visual data better than written words. That’s why most businesses turn to dashboards as a business intelligence tool to present data in a way that’s easy to understand, making dashboards a critical part of the business analytics process. Here are some common uses of dashboards across various […]

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Why small businesses should consider business intelligence

For years, big companies have been harnessing the power of business intelligence (BI) to improve business performance. And for them, paying experts to analyze large data sets is no issue. It’s different with small- and medium-sized businesses (SMBs). SMBs also store large volumes of data, but many are wary of spending too much on BI. […]

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Here’s why your business needs CRM

No business ever gets very far without a steady stream of customers. They are your primary source of revenue, so taking care of your relationships with them must be your highest priority. To effectively foster customer relationships, your business should leverage customer relationship management (CRM) systems. Imagine buying a product, and it breaks the first […]

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